Positive Deviance to Combat Violence against Women

UN Women and partners have since 2015 jointly identified successful behavioural strategies that help prevent, overcome and tackle violence against women – the so-called positive champions (positive deviants) among women survivors of violence, police officers, social workers, and even former aggressors. In this way, UN Women managed to change the perceptions about the survivors, so they are acknowledged and involved as the key experts in eliminating violence against women at the legislative, policy, institutional and community level initiatives.